Build Your Brand Through Social Media

Jewish Family and Children’s Service of Southern Jersey (JFCS) invites you to attend Build Your Brand Through Social Media, a free series of workshops, with Kim Richmond – Richmond Marketing and Communications executive, author, speaker, and adjunct professor at the School of Business at Rutgers University and Nadine Halevy, Jewish Family and Children’s Service Program Manager.  These workshops are possible through a generous grant from the Jewish Community Foundation.

The Build Your Personal Brand with LinkedIn, Blogging, and other online sources workshop which will focus on the job seeker/employee, and will be held on Tuesday, April 8, from 6:30 to 9 PM.

The Build Your Business Brand Using 7 Steps to Successful Social Networking, which will be targeted at the business owner, and will be held on Wednesday, April 9, from 6:30 to 9 PM. Both workshops will be held at Katz Jewish Community Center on Springdale Rd. There is no cost to attend either seminar.

“The goal of the workshops is to educate the community on how to use social media as a marketing tool. Social media creates a unique buzz,” says Nadine Halevy, JFCS Program Manager. “Back in October 2012, a total of a hundred people attended the first ever social media workshop at the JFCS. We are pleased that we could offer not only another workshop focused on the business owner but also a separate workshop focused on using social media to build your personal brand. I am excited to work with Kim Richmond and offer free workshops that can help businesses and employees fulfill their wants and needs. Almost everyone is using some form of social media but now everyone is using social media to brand he or herself so I think we can all learn something from our guest speaker.”

Social media provides a great opportunity, the ability to build relationships directly with consumers. The two workshops will cover very relevant and important tips on using Facebook, Twitter, and LinkedIn as well as discuss the benefits of blogging. Whether you are a job seeker, employee, thinking of starting a business or already a business owner, there will be something for everyone. These two workshops are part of an ongoing effort to bring programming not found in our community at no cost. Building your brand using social media allows you to develop new and strengthen existing relationships, which often leads to everything from brand awareness, loyalty and word-of-mouth marketing.

For more information, or to register, please call Meri Seligman at (856) 424 – 1333, Ext. 1177 or email


By Lauren Shover, JFCS Communications Intern


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